engagement

Soap Operas with Civic Messages

Pattern ID: 
860
Pattern number within this pattern set: 
120
Douglas Schuler
Public Sphere Project (CPSR)
Version: 
2
Problem: 

Poor people in the developing world and elsewhere have high infant mortality rates and deaths from diseases that are preventable or readily treatable (as well as a host of social ills, such as wife beating). Moreover , lack of information coupled with inflexible or outmoded social traditions and superstition can perpetuate cycles of needless suffering for people of all economic sectors. Unfortunately the need for accurate health information is often addressed by ineffective public service announcements that seem preachy or uninteresting or otherwise fail to reach the entire “audience” or particular nexus of people who must be involved in important decisions.

Context: 

People all over the world face important life decisions with inadequate information that is often accompanied with overwhelming social pressure to behave in certain ways. Policy makers, media producers and community activists are faced with the challenge of presenting that information to the people who need it, in a form that is accessible and acceptable.

Discussion: 

The concept of Soap Operas for Social Change, developed by Mexican television producer Miguel Sabido, deftly weaves health and other socially responsible information into “traditional” soap operas to raise consciousness without compromising the compelling everyday drama that the genre exemplifies. Although this type of soap opera (called Telenovelas in Latin America) is not in the majority, there are examples of its use throughout Latin America, Asia, and Africa.

In 1967, the Peruvian telenovela “Simplemente Maria” that chronicles twenty years in the life of a maid working through the travails of the day as a single mother preparing for a career as a fashion designer was launched. It was this show apparently that opened up the possibility of social messages intertwined with popular culture. According to Hanna Rosin whose New Yorker article, “Life Lessons” helped inform this pattern, “Peru’s working-class women identified deeply with Maria; they saw her story less as a Cinderella fantasy then as a future that was possible for them, too. Thousands of maids wrote to the station to say that they were going back to school.”

The hero or heroine of a "Sabido soap" is a “transitional” character in the drama, a "fallible character who struggles to behave decently" (Rosin, 2006). In fact, the most important aspect of the telenovela is the barrage of giros (twists of fate), trials and tribulations, that continually tests the protagonist’s perseverance. In China, the program “Bai Xing,” or “Ordinary People” in English, features Luye, an unmarried rural Chinese girl who has a baby and moves to the city. This perfectly “ordinary” story is filled with the the real-life drama that people routinely face but is rarely portrayed. In recent episodes Luye discovers that two of her acquaintances have AIDS, a subject that is generally not found on Chinese television.

The non-governmental organizations Population Communications International and Population Media Center has been involved in socially responsible soap operas for many years. The focus is on usually related to population issues although this frequently involves health, sustainable development and environmental issues as well. Both are involved in the development of television and radio shows as well as work in other media, media leadership issues, and communication strategy and theory as well. The PMC web site explains that, "The advantage of using long-running, entertainment serial dramas include their huge audience appeal and the emotional bonds that are formed between the audience members and characters, which can lead to strongly positive influences of the characters on attitudes and behaviors by audience members." Sabido has developed a methodology that was informed by the integration of several key communication theories.

Ideally the social messages in the soap operas and telenovelas are presented in the form of choices that can be consciously made – not injunctions or instructions which must be obeyed. The best of these soap operas are probably more like this although the protagonist ultimately will make a choice and that choice is likely to be the one favored by the producers of the program. For many reasons, everybody who is involved in formulating a response to a given situation would be party to the dilemma played out on the television screen and weigh all the relevant factors individually and collectively. In Nepal, for example, the mother-in-law and husband are key players in decisions involving childbirth and must therefore be part of any approach to offer new choices for life decisions. Because soap operas in developing countries are shown in prime time (rather than during the day as, for example, in the U.S.) and are, therefore, seen by people across the spectrum of the population and because a high percentage of the viewers, are illiterate or are otherwise unable to gain access to relevant information, Socially Responsible Soap Operas make ideal vehicles for the propagation of useful information on such topics as family planning, domestic violence, nutrition, home management and emergency preparedness.

Socially Responsible Soap Operas are clearly subject to challenges from many sources. In Burma, for example, the radio show “Thaby e gone Ywa” (Eugenia Tree Village) was broadcast illegally over shortwave radio because Burma’s military dictatorship declared the program illegal. In the examples discussed above the creators of the programs are aware of the dangers of using the media for propaganda. As William Ryerson, president of PMC, explains, "Unlike brainwashing, PMC’s approach is to show a range of options—to broaden rather than to narrow the perspective of the viewing audience with regard to the choices available to them. For each of the options, the programs show realistic consequences."

On the other hand, the desire to fiddle with the content of popular shows could prove irresistible to overzealous governments that were intent in spreading their messages. Put in this context the practice of inserting message into soaps seems positively Orwellian. Yet commercial message are increasingly commonplace and “product placements” in Hollywood films, television shows, and, even books, while the society at least seems unfazed. Recently in the U.S. a spot in a book for teenager girls was sold to the highest bidder, a glossy lips makeup manufacturer. Also, of course, subtle and not-so-subtle messages thoroughly permeate much of the mass media, some of which is explicitly designed (for “mass appeal,” government appeasement, or as an expression of personal ideology) while others are unconsciously added to the mix, the atmosphere of commercialization is seemingly too ubiquitous to be resisted.

Although many of the people who are likely to get involved in this pattern are policy-makers or media producers, other people can help promote this idea by entering into a dialogue with people who are better positioned to make changes. Although strong challenges exist, this pattern has rich potential as a tool for positive social change.

Solution: 

Information about family planning and other important life decisions can be integrated into soap operas in ways that strengthen the dramatic impact of the show while leading to beneficial social effects at the same time.

Verbiage for pattern card: 

People all over the world face important life decisions with inadequate information and social pressure to behave in certain ways. Policy makers, media producers and community activists must present that information in forms that are accessible and acceptable. Soap Operas with Civic Messages weaves health and other socially responsible information into soap operas without compromising the compelling everyday drama that the genre exemplifies.

Pattern status: 
Released
Information about introductory graphic: 
Population Media Center

Thinking Communities

Pattern ID: 
782
Pattern number within this pattern set: 
118
Aldo de Moor
CommunitySense
Version: 
2
Problem: 

In the modern Information and Communication Age, people no longer have time to think. Creative thinking is a human activity essential for self-realization, and for providing sustainable solutions to the myriad problems of our ever more complex global society. Three main factors prevent Thinking Communities from developing: lack of suitable locations for "semi-solitary" deep thought, lack of affordable communications infrastructure for such communities to develop, and too many social, professional and financial constraints preventing people from breaking out regularly for a sufficient period of time.

Context: 

This pattern supports creative individuals and small groups with a pressing need for finding the time and concentration to work on a major project, but who lack access to locations, and are inhibited by many personal constraints. The pattern helps them to connect with individuals and organizations interested in providing affordable thinking facilities, and then to design and build their Thinking Communities. These communities allow their members to concentrate deeply, while also to meet peers who are working on their own projects. This semi-solitary mix of deep thought and social interaction should significantly increase individual and societal creative thinking capacity.

Discussion: 

Thinking, resulting in new knowledge, is an essential human activity. Most related community research has focused on knowledge management and knowledge construction communities, often in an organizational or educational setting. For example, a typical corporate knowledge management community acts as a custodian for a Knowledge Domain, nurturing the sharing and creation of practices and knowledge that is key to the achievement of both company and personal objectives (Von Krogh et al., 2001). Similarly, an educational knowledge building community is a group of learners committed to advancing the group's knowledge of some shared problem through collaboration knowledge (Chai and Khine, 2006). However, when shifting from such an institutional to a more individual-oriented type of knowledge community, not much is known. In such a community, not organizational goals but individual thinking requirements, preferences, strengths, and weaknesses predominate. The resulting communities have much more of an emergent nature, and can be realized in a wide variety of forms. Thinking Communities, even more so than other communities, cannot be fully designed in every detail. Instead, developers should provide the right conditions and just enough guidance for such communities to get started, then let them evolve (Preece, 2000). A Thinking Community pattern can help outline such conditions and guidelines, while leaving each community enough freedom to develop its own unique values, norms, structures, and processes.

Thinking Communities require the right physical locations for individuals to reflect deeply by themselves, while also being able to interact on their thoughts with peers. They need an electronic communications infrastructure to organize and coordinate their community and communicate between locations. Social, professional, and financial constraints need to be minimized.

With location, communication, and personal constraints satisfied, Thinking Communities should start to be established and grow. A great variety of communities, ranging from loosely connected, semi-solitary individuals to large groups intensely focusing on solving a joint problem, will develop. Thinking Communities could thus become catalysts of creative thinking processes urgently needed to deal with some of the many pressing problems facing our globalizing world.

Examples

Thinking Communities can manifest themselves in numerous forms. Each of the dimensions identified in the pattern can have many possible values. The pattern acts as an analytical lens to help identify successful combinations of values, and possibly new types of Thinking Communities. To give some idea of the breadth and depth of Thinking Communities, here are some of many possible examples:

- A researcher is totally overworked, overwhelmed by the continuous stress of teaching, the publication rat race, and projects. She decides to recharge by taking a two month sabbatical after a conference she attended on the other side of the world. Since semester is over, she can plan it in between two academic years. She looks up the country she is visiting in the ReCharge researchers community web site, and discovers a scenic location close to the conference site, in the middle of a National Park. They offer long-term accommodation, for low monthly rent rates. They also have Internet connections, provide meals, and have a common room where she can meet fellow researchers. After two months of deep thinking and discussions with colleagues who provide fresh angles on her research, since they are not in her field, she goes back home. She is full of fundamental, new ideas that will sustain her in the stressful years to come.

- Many people are inspired by the ways of living and thinking of indigenous peoples. However, it is often hard to establish relationships with such communities. A First Nation, however, hosts a simple hostel with a limited number of rooms on its domain, allowing thinkers to work on their projects, while inviting them for a selected set of meetings and activities with the local community. This offers visitors a low-intensity, non-intrusive opportunity to get a realistic sense of the values, problems, and strengths of these communities, much beyond the understanding provided by the usual, shallow touristic visit to a reservation arts center. Simultaneously, it offers these local communities an alternative source of income and access to a world of ideas and contacts provided by visitors sincerely interested in building bridges between cultures.

- Two countries go to war. Enlightened individuals from both sides want to discuss their differences in order to stop the madness, but discussions on an open electronic forum dedicated to the conflict inevitably derail into emotional rants and diatribes. Meetings in either country obviously do not work for political and security reasons. Forum members from another country, which has managed to successfully negotiate a peace agreement between its feuding factions in the recent past, invite a number of the most reasonable discussants to come to a resort in their country. A private foundation, sponsoring the discussion forum, pays most of the travel expenses. In the resort, the discussants gather in a number of group sessions, but also get ample opportunity to break out, go for walks, and have one-on-one discussions. Their meetings are structured by electronic meeting room software. Although in the short time frame available they cannot reach agreement on a “Roadmap to Peace”, they do agree on the most important issues to be worked out. In a closed electronic forum, supported by the same software, they continue their discussions upon return to their respective countries. The bonding and face to face meetings in a peaceful environment have created the conditions to start building a Thinking Community across political borders.

Solution: 

A finely meshed, worldwide network needs to be created of affordable locations where people can concentrate and work on their individual creative projects, while simultaneously being able to meet up with peers working on their own acts of creation. The Web will provide the communications infrastructure to develop the concepts of Thinking Communities and match supply and demand of Thinking Locations. Social, professional, and financial constraints need to be addressed by developing concrete guidelines and solution patterns.

Verbiage for pattern card: 

Creative thinking is essential for self-realization and for finding sustainable solutions to the problems of our complex global society. A worldwide network of Thinking Communities needs to be created that links affordable locations where people can concentrate and work on individual — as well as collective — creative projects. These would allow members to concentrate deeply, while allowing them to meet peers who are working on other projects.

Pattern status: 
Released
Information about introductory graphic: 
Aldo de Moor

Telecenters

Pattern ID: 
871
Pattern number within this pattern set: 
117
Michel J. Menou
Peter Day
Douglas Schuler
Version: 
2
Problem: 

Across the globe new information and communication technologies (ICT) are increasingly perceived as elements essential to citizenship in contemporary society. However, numerous preconditions must be met before a person can make use of the applications and systems that represent the network society. Sometimes understood as contributing to the phenomenon known as the digital divide, these preconditions include, at the very least, an income level that facilitates payment for the equipment, its maintenance and operation; skills to use ICT, the availability of electricity; an awareness of ICT might matter and confidence in oneself and in the possibility of an improvement in one's condition. Unfortunately, for the vast majority of people on planet earth, these preconditions are not being met nor are they likely to be in the near future!

Context: 

Telecenter projects can exist at various levels from the small local community, for example, to the neighborhood or grassroots organization in a village, to the entirety of a large country, or even at the international level. Telecenters are, on the one hand, rooted in particular circumstances and, on the other hand, a product of dynamic realities. Because no two communities are alike (different environments, cultures, norms, values, etc.) the idea that recipes, "best practices", models or the like can be found and mechanically replicated across communities is foolish. Nevertheless a clear understanding of basic concepts and principles might be a useful guide for individual and collective reflection, as once again telecenters emerge as significant network society phenomena.

This pattern might be useful for individuals and grass root organizations for whom the use of appropriate ICT might strengthen their efforts toward overcoming the limitations of existing social conditions. It might also be useful for local or central government agencies intending to undertake positive action, with the help of purposeful and appropriate uses of ICT, in favor of social progress.

Discussion: 

In order to overcome the limitations listed above, the idea that public facilities might be established within communities is now fairly commonplace around the world (Menou 2003). Modern public access points to ICT are often referred to as "telecenters" even though their origins, ownership, purposes and modes of operation are so diverse that the development of a typology of public access points might be justifed, so that the commonalities and differences might be understood (Menou & Stoll 2003b).

Telecentres first emerged in Scandinavia and the UK during the 1980s and early 1990 and were known as telecottages, telehus, teleservice centers and electronic village Halls (Day, 1996 a&b) while the first "Community Computer Center" in the US was established in 1981 in the basement of a housing project in Harlem (New York City) (Schuler, 1996). Intended to provide public access to computing technology, these initiatives were either run as community development projects, commercial ventures or a bit of both (Day, 2001; Day & Harris, 1997). In the so-called "developing countries" one might distinguish 3 main avenues that the development of telecenters took. Most publicized is "pilot projects" initiated by international development agencies such as UNESCO, World Bank, IDRC, USAID, etc., which resulted in the implantation of isolated facilities with limited involvment of the communities at the beginning, e.g. Timbuctu in Mali, Kothmale in Sri Lanka. Another line is government programs pretending to overcome the "digital divide" by the implantation of a large number of telecenters in "undepriviledged" communities (e.g. @Argentina) with the same drawbacks of a top down approach, no networking plus bureaucratic constraints. A third line combines individual initiatives by grass root NGOs in particular locales and a franchising model developed by the Red Cientifica Peruana in Peru, known as "Cabinas Publicas Internet" which entertained ambiguities between community service and small business development.

Today the variety of public ICT access points (or PIAPs) and the nature of their roles is more wide-ranging and can be distinguished according to:

- their origin, ranging from ad hoc initiative of an individual to national and international programs;
- their purpose, ranging from profit of business owners - e.g. cyber or internet cafés - to free support to community development endeavors - e.g. true community telecenters;
- their ownership, ranging from individual small entrepreneurs to community groups, local and central government entities;
- the community participation in their governance, ranging from nil to full control;
- the mix of ICT available, ranging from only one, e.g. public phone booths, to all (e.g. phone, fax, internet, radio, web TV, etc.);
- the variety of services offered ranging from independant use of ICT to a wide mix of economic, social, educational and cultural activities;
- whether they stand alone or are part of a more or less extensive network

True community telecenters are part of the efforts undertaken by community members to build community and improve community conditions; they utilise ICT as a means, among others, that facilitate the attainment of these objectives (Menou & Stoll, 2003a). The centers are designed and managed with full participation of the community (Roessner 2005). Non- community telecenters are only concerned with providing access to ICT at an affordable cost to people who are deprived from it, whether temporarily or permanently. For the remainder of this pattern we focus exclusively on community telecenters.

Community telecenters typically get started via two main avenues:

1) They are the brain child of interested individuals or grass root community groups who champion their development and implementation through various community strategies and actions; or
2) They form part of a top down (usually government or international agency) program purporting to bridge the "digital divide".

Telecenters face a variety of problems and challenges that can be categorized as either social, political, economic, or technical.

In the social realm the key issues are:

- the relevance of the telecenter and ICT use as a means to support the various development efforts undertaken by the community
- the appropriateness of its role, the social interaction it permits and the information it makes available, especially with regard to cultural and gender biases
- the availability of people with required skills to operate and manage the telecenter and provide training and support to the users
- the level of information and computer literacy in the community and the availability of intermediaries to offset their deficiency
- the availability and accessibility of local information.

In the political realm, key issues are:

- the degree of ownership that the community might have from the inception, or progressively reach;
- the level and continuity of community involvement in the management of the telecenter
- the support of, or conversely conflict with, local and national authorities and pressure groups
- the relationship with national programs in the area of universalization of telecommunications services and digital inclusion, and the ability of the telecenters to preserve their identity and autonomy though participating as appropriate in such programs;
- the attitude of telecommunication companies vis a vis competition, universalization and digital inclusion efforts.

In the economic realm, key issues are:

- funding for initial investments
- securing regular income streams that can can support the operation of the telecenter
- securing resources for the maintenance and renewal of the equipment
- offering employment conditions that are attractive enough for retaining the permanent staff

In the technological realm, key issues are:

- reliability and cost of power supply
- reliability and cost of telecommunications
- reliability and cost of access to the international internet backbones
- ability to implement a distributed network
- capability of operating FOSS applications
- capability of deploying media integration, in particular radio

In many countries central governments have funding programs to encourage the development of "telecenters". Significant financial backing from international organizations is also commonplace and support is also often available from local governements.

Telecenter associations have been set up and are seeking to establish their influence at the local level as well as forming broader groups at regional and international levels. These structures are powerful instruments for sharing knowledge and experiences, helping each other and consolidating the movement Menou, Delgadillo Poepsel & Stoll 2004). Such grass root organizations should not be confused with a number of top down portals and support schemes that pretend to represent telecenters and disseminate second hand knowledge for sake of specific political and commercial interests

Mirroring events from the 1980s & 90s when computers were parachuted into communities as part of top down development programmes, the current crop of telecentres face similar challenges of social, financial and technological sustainability. At that time telecottages and electronic village halls (EVHs) were very much flavor of the month among government and funding agencies (Day, 2001; Day & Harris, 1997). However, they were viewed as short-term project that were expected to achieve sustainability with no support or training. Some transformed themselves into small commercial ventures but most closed eventually leaving behind them a great deal of frustration and dissillusionment in the community.

Very few lessons from that period appear to have be learnt. In the UK, the UK Online Centre programme, some 10 years or so after the initial telecottages and EVHs closed, many of the UK Online centres have closed or are closing after massive amounts of public funds had been pumped into them. Across the globe, the present tranche of telecenters seem to be following a very similar pattern of contradictory trends. On the one hand they are recognized by governments and international agencies as key instruments for achieving digital inclusion. Thus a proliferation of funding programs to support their establishment has been witnessed in recent years. On the other hand the support currently being displayed has no long-term policy substance behind it and may not resist the medium term hazards of development endeavors. The pressure toward securing financial sustainability in the short-term - usually 3 to 4 years - may indeed push many telecenters to close or attempt to reinvent themselves as business enterprises wherever this is feasible despite the fact that by definition they serve a population which does not have a level of income sufficient for paying for non essential goods and services. Similar attempts in the UK and Scandinavia have historically proved fruitless and we hold out little hope for the future of most telecenters without significant changes being made to policy and funding strategies.

Examples
Asodigua, Guatemala: http://www.asodigua.org
SAMPA.org, Brazil: http://www.sampa.org
Container Project, Jamaica: http://www.container-project.net

Solution: 

In the same way that public library services facilitated increased participation in society for the socially excluded through universal access to knowledge, so too can telecenters have a similar socially beneficial effect on citizenship in the network society by increasing access to and participation in information (content) creation, communication exchanges and knowledge sharing. However, history shows that treating community telecenters as short-term projects rather than part of the social infrastructure results in the long-term failure of these initiatives with community disillusionment and increased social exclusion ensuing. For telecenters to be effective instruments in bridging the digital divide and promoting social inclusion consideration of their policy, economic, technological and social sustainability is required.

We posit that a policy framework is required which establishes community telecenters as component parts of basic infrastructure supporting community life. Such policies should develop mechanisms that guarantee that appropriate levels of funding will be maintained to ensure long-term operations. In the network society, telecenters should be as much apart of our social infrastructures as public libraries, education, police services, etc. It is simply inappropriate to expect telecenters to function as instruments of social inclusion in the digital age by adopting business models from the commercial world. Similarly, the composition of the funding model that many telecenters are forced to live by is flawed. Relatively large sums of capital funding that support the purchase of equipment is made available but little or no long-term funding is obtainable for revenue functions such as equipment and network maintenance and renewal, on-going training, or the advocacy and awareness raising work that keeps telecenters at the hub of community activities and needs. Even in some of the most well intentioned cases a form of myopia exists, where ICT is concerned. Approaches that would not be accepted in other aspects of social life appear to the norm where technology is concerned. Simply throwing computers into local communities does not in itself address community need. If technology is to be both appropriate and effective it must form constituent parts of the toolbox that communities have for dealing with issues and problems. Telecenters must be grounded in the fabric of community life if they are to be socially sustainable.

A pre-requisite for social sustainability is community engagement. This demands community people getting actively involved in shaping and running telecenters in some way. In all likelihood this will involve learning directly from the experience of community telecenters operating in conditions similar to their own, so social networking skills need to be developed. Social sustainability means identifying what contribution a telecenter might make to community development efforts and involving community groups in designing, implementing and developing the telecenter. Operation and management training for members is essential if telecenters are to prosper. Support and advice in identifying and acquiring appropriate funding sources is a necessity. Finally, local communities can assist themselves in these matters by electing public administrators and lawmakers who genuinely support community technology initiatives and who understand the significance of their role in the community environment.

Verbiage for pattern card: 

Across the globe new information and communication technologies (ICT) are increasingly perceived as essential to citizenship. In the same way that public libraries increased participation for the socially excluded through universal access to knowledge, so too can Telecenters that provide free or inexpensive ICT facilities. Remember that numerous preconditions must be met before Telecenters can effectively meet their objectives.

Pattern status: 
Released
Information about introductory graphic: 
Creative Commons. Photograph by Tariq Zaman

Arts of Resistance

Pattern ID: 
437
Pattern number within this pattern set: 
111
Douglas Schuler
Public Sphere Project (CPSR)
Version: 
2
Problem: 

Repression and other forms of injustice and other social ills are often overlooked, dismissed in a cursory way, or deemed to be inevitable and immutable. Even when these problems are acknowledged, resistance to them is shallow, erratic, uncoordinated and ineffectual. Although art can be used to deliver a message of inspiration and information for the disempowered, it is often irrelevant; it can be a tool of the powerful and a diversion of the wealthy. In many cases, a distracting and ubiquitous corporate media has replaced the tradition of people and communities telling their own stories.

Context: 

People and societies around the world have over the years developed their own versions of hell on earth that some subset of its inhabitants is obliged to endure. These regions exist within all societies, but vary in size and in magnitude of abuse ranging from neglect to active repression.

Discussion: 

Artists occupy a unique role in society. Through a diversity of approaches, they explore new terrains that words alone are incapable of describing. Art can address issues, help solve problems and even serve as a "public psychiatrist" that surfaces social anxieties. Art speaks to places that other languages can't and affects consciousness on a level that we don't understand and can't map. Some, but not all, artists work for social and environmental justice. Notably artists can explore ideas of personal or societal importance or they can operate within a world circumscribed by religious authorities, corporations or the art-buying public, a decidedly privileged class economically.

The "world" that "resistance" strives to understand and confront provides an exhaustible fount of inspiration for artists – professionals and non-professionals alike. The media through which messages and stories can be conveyed includes T-shirts (indeed, wearing the wrong t-shirt is an invitation to harassment, fines, and imprisonment in my regions and countries around the world) and comics and zines, opera, ballet, graffiti, murals, sculpture, film, film or many other approaches. Art can be immersive and engaging; it can help build community and involve the "audience" in rituals or processions. Art can be an invidual or collective effort, big or small, public or anonymous, clandestine and furtive, In can be created by children or by people or emotionally disturbed. The art of homeless people, refugees, or incarcerated people is likely to present a view of the world that the rest of us may not see.

Resistance art brings hidden knowledge out of the shadows. The historic roots of contemporary experience, a common theme of Chicano murals, such as those created by Los Cybrids collective, in Los Angeles and other southwestern cities in the US explore themes of identity and hybridity. Another approach is to present the reality of a situation in a documentary style, such as Walker Evans' sparse, unadorned depression era photographs of the rural poor. Another approach is exemplified by George Grosz's grotesque and piercing caricatures of militarists and war-profiteers, or Hitler garbed in a bearskin.

In the 1980s, Artists of the World Against Apartheid based in France issued a broad appeal to artists around the world to contribute anti-apartheid works of art. Ernest Pignon-Ernest of France and Antonio Saura of Spain worked unselfishly for two years to make it happen. A major exhibition was mounted in late 1983 at the Fondation Nationale des Arts Graphiques et Plastiques in Paris. Since the organizers had stipulated in advance that the art would be held in trust and given to the people of South Africa on the occasion of "the first free and democratic government by universal suffrage" as the basis of an anti-apartheid museum, the collection was moved to South Africa at the request of president Nelson Mandela.

A similar event took place in the U.S. two decades later. With the invasion of Iraq looming, first lady Laura Bush, picked an inopportune time to invite poet Sam Hamill to a special White House event, "Poetry and the American Voice," which was to celebrate the works of Emily Dickinson, Walt Whitman and Langston Hughes. Instead of being seduced by to the allure of power and prestige, Hamill refused Bush's invitation. Instead he emailed several friends asking them for poems on the theme of war which would be bound and presented to Bush. This ignited a poetic firestorm that claimed no national border. Inspired by Hamill's defiance, a web site (http://www.poetsagainstthewar.org) was established that provided a platform for poets around the world to express their feelings related to the impending war. The site proved immediately and enormously popular – at its peak it was averaging several new poems a minute. Now the site has over 20,000 poems online – including works by Adrienne Rich, W.S. Merwin. and Lawrence Ferlinghetti, and spotlights several poems per week. The project ultimately published two volumes of poetry and an excellent documentary film, "Poets in Wartime," was inspired by the effort. Moreover, the work engendered a non-profit organization, "Poets Against War", was formed with the simple yet direct mission statement: "Poets Against War continues the tradition of socially engaged poetry by creating venues for poetry as a voice against war, tyranny and oppression."

This episode (Poets Against War) raises the general question of the role of occupational groups and whether there is an implicit or explicit obligation to help deter aggression and war. A short list of such candidates would include teachers, religious leaders, engineers, journalists, farmers, and doctors and nurses and other caregivers. A longer list would include almost everybody – for very few people in the world actually want to be within war's lethal compass, as either participant or as innocent bystander.

Another fascinating example, is the beehive design collective, an amazing anarchic and itinerant design collective that, although home-based in Vermont, travels around the world to create region-specific murals. Members often work with indigenous or other people to develop murals that capture the unique circumstances of the people who live there. The murals they develop grow organically; containing a variety of elements sinuously weaving indigenous plans and animals, historic referents, and symbols of corporate and colonial domination, with images of fanciful and realistic resistance.

Resistance art has many audiences. In the anti-apartheid movement, for example, the audience would obviously include the victims of apartheid and the supporters of their struggle. It would also include the people who believe themselves neutral of hadn't thought about apartheid from a moral standpoint and people who were actively promulgating it: politicians, policemen, the media, and business spokespeople who benefited from the cheap labor provided by the marginalized victims. Beyond that, the audience extended to the rest of the world. Many people outside of South Africa worked on anti-apartheid campaigns. Gill Scott-Heron's anti-apartheid anthem, "Johannesburg," was played on the radio in US cities, where its uncomfortable references to big segregated cities in the US like New York and Philadelphia showed that South Africa was not the only country in the world where prejudice and racism flourished.

From Goya and Picasso to Johannesburg's T-shirt artists of and anonymous graffiti artists around the world, resistance artists, generally acting on their own – have portrayed the horrors of war or other abominations. Activists in Seattle, hoping to help cultivate a supportive community network for resistance artists have convened an Arts of Resistance conference for the past two years. Through workshops, presentations, videos, and, most importantly, through face-to-face dialogue and debate, the idea that art can be socially transformative became more widely recognized and more thoughtfully practiced.

People ultimately also need to be reminded of two things – that they are not impotent and disconnected spectators but active and engaged participants in the ongoing vibrant fabric of life. Art, therefore, can tell the story of the ongoing struggle while suggesting ways for people to take part. It can also sketch out, in possibly indistinct and uncertain terms, a future that may exist, after successful struggles, where children, and their children, and their children's children do not experience the daily injury of living in an unjust and unhealthy world.

Anglican Bishop Desmond Tutu, a longtime foe of apartheid, notes that when resistance art is successful, "People come to the forceful realization that they are not entirely the impotent playthings of powerful forces." According to Tutu, resistance art, whether it's a play, song or T-shirt represents, "a proud defiance of the hostile forces that would demean and dehumanize."

Solution: 

Art can convey beauty, love and joy. It can also convey justice, fairness, dignity and resistance. Engaging in art can hone creativity by encouraging exploration within a plastic medium. The future itself is a plastic medium and we will never know how malleable it is if we don't explore it. Resistance art can be a seed that helps people understand their situation and how they might work to improve it.

Verbiage for pattern card: 

Repression and other forms of injustice and other social ills are often overlooked, or seen as inevitable. Art can be used to deliver a message of inspiration and information for the disempowered. Art can convey beauty, love and joy. It can also convey justice, fairness, dignity and resistance. The future itself is a plastic medium, a canvas that we all help paint. Arts of Resistance can be seeds that helps people understand their situation and how they might work to improve it.

Pattern status: 
Released
Information about introductory graphic: 
Rebel Chicano Art Front

Homemade Media

Pattern ID: 
489
Pattern number within this pattern set: 
110
Douglas Schuler
Public Sphere Project (CPSR)
Version: 
2
Problem: 

People outside the major spheres of power are often denied access to the tools and technologies of self-expression. This is often the unfortunate by-product of poverty; education is out reach of the majority of the majority of the world's population and access to media tools (including cameras, editing software, recording studios, the Internet) and other systems is often prohibitively expensive. Although this situation can be debilitating to people who are caught in those circumstances, the rest of society suffers as well: they are deprived of stories and perspectives that could enrich their understanding of the world while preparing them to become better citizens of the world — and their local community.

Context: 

Anybody with a story to tell — and this includes everybody — could benefit from this pattern. This pattern, however, specifically addresses those people with little to no access to media production of any kind. Although this pattern focuses on the people who lack the access, implementation of this pattern often requires the assistance of people and organizations who have both the resources and interest in working with people in a participatory way.

Discussion: 

The story told in the 2004 documentary "Born into Brothels" is an excellent example of this pattern. In 1997, New York-based photographer Zana Briski traveled to India to document the lives of women, children and men who lived in Calcutta's impoverished red light district. During the next three years, some of which was spent living in the brothels, Briski noticed that many of the children of the prostitutes were fascinated by her photographic equipment. Soon she started giving them cameras and helping them to use them as a new lens to look at their world. Later she organized shows at galleries for the photographs and made the photographs available on the Internet. The money from the sales is now being used to help support the children's education. While raising money for the worthy cause of education — and raising the consciousness of millions of others who watched the documentary — is exemplary, the most important outcome of the project may be the increased awareness and perception that seemed to be unlocked in the children by the acts of observing and recording their surroundings with the camera.

While the Homemade Media pattern is not a panacea it does have many possible benefits. The first benefit is of course that learning to create media helps build skills and as such may lead to employment. Regardless of that, however, it helps build confidence and self-esteem. These positive attitudes about oneself and the desire to keep persisting in the craft of creating media — whether photography, interviews, audio recordings, or newspapers — is a good defense against self-destructive behaviors such as alcohol or other drug abuse or gang activity or criminal outlets. The act of capturing an image in a camera's viewfinder or writing down fragments of overheard conversations or otherwise recording promotes the idea of reflection upon various aspects of life or the imagination.

Media is inherently shareable in some way. Photographs can displayed for viewing in galleries, printed in magazine or hung on public walls. Videos can be shown on televisions or in theaters. These can be artistic, informational, or lead to social change in some way. In any case, however, they can be used to communicate with others. Homemade Media can open up channels of communication with people, as audience or as potential partners for additional collaboration.

A few other examples can show a little more of the breadth of the pattern: Drawings of children in Darfur present the horror of genocide that is hard to shake off. Gumball Poetry (http://www.gumballpoetry.com/) allows people to buy a short poem from a gumball machine for 25 cents. One of the most remarkable projects, however, took place in Bogoto, Colombia. Film-maker Felipe Aljure developed the Rebeldes con Cauce project in which he worked with 140 young people with no filmmaking experience to help them learn how to make films (Dowmunt, 1988). Most of the students were from economically disadvantaged backgrounds. They studied film, developed outlines and created ten to fifteen minute films which were ultimately aired on Bogota's channel Canal Capital where they received "outstanding" ratings.

The Plugged In Project in East Palo Alto helped teach underprivileged youths how to create web pages that told their stories (while teaching them a skill, self-confidence, etc.) from celebrating Thanksgiving holiday with their family to witnessing the seizure of a family member by immigration officials for now have the appropriate papers to remain in the country.

The homeless newspaper movement is active in many cities around the world. Although it takes different forms in different cities, the basic model is the same: The newspaper concentrates on issues of homelessness and poverty, two subjects that are likely to be covered sensitively or in much depth by mainstream media. Beyond that the newspaper is often actively engaged in the struggle for the rights of poor people and engages poor people and their communities in every aspect of the newspaper production and distribution. The Real Change weekly newspaper in Seattle is sold by people who are homeless or otherwise in underprivileged positions for $1.00 and receive 70 cents for each paper sold.


Introductory graphic can be found at http://www.kids-with-cameras.org/bornintobrothels/
Solution: 

The Homemade Media can be applied in a million ways. Support and enjoy homemade media in your community and around the world.

Verbiage for pattern card: 

Capturing an image or conversation encourages reflection and introspection yet people outside the major spheres of power have little access to the technologies and tools of self-expression. Although this can be harmful to those people, others are deprived of enriching stories and perspectives. Homemade Media helps build confidence and self-esteem as well as employment skills. Anybody with a story to tell can benefit from Homemade Media.

Pattern status: 
Released
Information about introductory graphic: 
Kids With Cameras

Appropriating Technology

Pattern ID: 
500
Pattern number within this pattern set: 
108
Ron Eglash
rpi
Version: 
2
Problem: 

We usually think of technology as that which is designed by elite groups -- mostly male, mostly white, mostly upper class, etc. But the lay public can also be thought of as producers of technology and science. The "smiley face" emoticons we use in email, for example, were not designed by experts; it was ordinary people taking advantage of a flexibility in the system. Technology appropriation can be profound: Latino "street mechanics" for example created the Low Rider car which revolutionized their culture. Black teenagers created the "scratch" sound of rap by appropriating the turntable. Appropriated technology can help the disenfrachised gain social power. But there are three barriers. First, marginalized people often see science and technology as the enemy, a force to be resisted. Second, marginalized people often lack the education and physical resources for technology interventions. And third, designers (or at least the corporations they work for) do not necessarily see flexibility as something they should incorporate in their products. Of course not all cases of appropriated technology are happy stories: neo-nazi groups are also outside the centers of scientific production, and they too adapt and reinvent to gain power.

Context: 

Barrier 1: science and technology as the enemy. Social critics of often cite "technocracy" as the evil which perpetuates disparity in social power. Thus oppositional groups which subscribe to this theory will tend to desire less technology and not more. We see this in the 1960s counter-culture, in the conflation of technology with patriarchy, and in race-based movements that see an original "natural" or "pure" identity that was later defiled by colonialism.
Barrier 2: science and technology as unattainable. Our society tends to mythologize expertise, particularly that of science and technology, making lay interventions less attainable than they actually are. Many researchers suspect this serves to maintain elite priviledge and passive consumption.
Barrier 3: designing for rigidity: Corporations can increase profits by forcing consumers to use their products or engage in limited behaviors: for example Microsoft's operating system created barriers to competing internet browsers.

Discussion: 

In collecting the various case studies for our anthology (Eglash et al 2004), it became apparent that some examples made a stronger case for appropriation than others. Using that distinction, we developed the following three categories. You can think of these as being positioned along a spectrum from consumption to production (see figure above).

The weakest case, "reinterpretation," is defined by a change in semantic association with little or no change in use or structure. That is, the lay person has changed only the meaning of the artifact, not its physical make up. Graffiti tags are a good illustration: the physical and functional aspects of a building are essentially unchanged, but the semantic claim to ownership, as a form of either cultural resistance or criminal turf war,is not trivial. The next stronger case, "adaptation," is defined by a change in both semantic association and use. For example, the Bedouin society of Egypt, a relatively disempowered ethnic minority, found that cassette tape players, which were marketed for listening to music from the Egyptian majority, had an unused recording capability as well. They began to record their own songs, and this eventually led to the rise of a Bedouin pop star and the creation of new economic and cultural opportunities (Abu-Lughod 1989). Adaptation requires two technosocial features. First, an attribute of the technology-user relationship that Hess (1995) refers to as “flexibility.” For example, a calculator is less flexible than a word processor, which is less flexible than a personal computer. Second, it requires a violation of intended purpose. It is a mistake to reduce this to the intentions of designers; we also need to consider marketing intentions and “common-sense” or popular assumptions. In the case of Bedouin cassette players we have a pre-existing flexibility for recording that was intended by the designers, but this was obscured by the marketing focus on play-back only. Adaptation can be described as the discovery of a “latent” function, but that definition needs to be problemitized in the same ways that philosophers have debated whether mathematics is invention or discovery. The creativity required to look beyond the assumed functions of the technology and see new possibilities is a powerful force for social change, yet one that receives insufficient theoretical attention.

The strongest case for appropriated technology is "reinvention," in which semantics, use and structure are all changed. That is, if adaptation can be said to require the discovery of a latent function, reinvention can be defined as the creation of new functions through structural change. Low-rider cars (see figure below) provide a clear demonstration of this combination. Although automobile shock absorbers were originally produced for decreasing disturbance, Latino mechanics developed methods for attaching them to electrically controlled air pumps, turning shock absorbers into shock producers (the cars can move vertically as well as horizontally). Low-rider cars violate both marketing and design intentions, but the new functionality was introduced by altering the original structure, rather than discovering functions lying dormant in the original artifact.

Having studied appropriated technologies, what should we do with them?

First, it is important to understand that in distinguishing strong versus weak cases for appropriated technology, we make no evaluation of ideology or effectiveness. One might, for instance, find more political success with reinterpretation than reinvention in a given case. It is, rather, more a question of how much involment the lay public can have in production versus consumption.

Second, appropriated technologies do not have an *inherent* ethical advantage. Not all forms of resistance are necessarily beneficial in the long run. Aihwa Ong, for example, notes that Malaysian women using spirit possession as resistance to exploitation may be releasing frustrations that could have gone into collective labor organizing. And as we noted, white supremacist groups might well be described as marginalized people who appropriate the internet and other technologies. While free speech must be preserved at all costs, appropriation is not making a better society in the case of neo-nazi web sites.

Third, Insofar as science and technology appropriations do have potential contributions to stronger democracy (cf. Schuler 1996), we need to understand how these positive attributes can succeed. First, there are obstacles to appropriation on the design side; most obviously those created by totalitarian governments, but corporations can also dampen or discourage appropriation. The flexibility required to allow user adaptation, for example, is increasingly threatened in contemporary information technology marketing strategies. Encouraging designers to incorporate appropriation as a positive virtue means reversing this trend towards inflexibility. Second, there are obstacles to appropriation on the lay public side. We need to not only overcome the ideology barrier, but also the barriers of education and access to physical resources.

Solution: 

In terms of the designer barrier, we can train engineers and designers to think about approapriation as a positive goal. In terms of the ideology barrier, we can encourage marginalized groups to strive towards positive conceptions of hybridity rather than relying on notions of purity. And in terms of the resource barrier, we can encourage the creation of community technology centers, among other efforts.

Finally, we should examine each case of lay/professional relationship in terms of the dependence or independence fostered by various appropriated technology strategies. A "consumer ombudsman" offers more independence than a marketing survey, participatory design offers more than the ombudsman, and appropriating technology offers a maximum of independance. But again this is not an ethical spectrum -- there are cases in which groups are better off with an ombudsman than an act of appropriation. Increasing independence can free up new possibilities, but decreasing it can facilitate institutionalization. Rather than romanticize independence, both users and designers should strive towards the lay/professional relationship that will move toward strong democracy in their particular context. In conclusion: we can encourage, inspire, and incite the use of appropriated technologies for opening new possibilities in the relations of culture and technoscience.

Verbiage for pattern card: 

"Ordinary people" can produce science and technology. Latino "street mechanics" created the Low Rider car and Black teenagers created the "scratch" sound of rap. Appropriating technology can help the disenfranchised gain social power. We can encourage marginalized groups to explore positive "hybridity," create community technology centers, and train engineers and designers to think about appropriation by users as a positive goal.

Pattern status: 
Released
Information about introductory graphic: 
Ron Eglash

Engaged Tourism

Pattern ID: 
766
Pattern number within this pattern set: 
107
Christine Ciancetta
Evergreen State College
Version: 
2
Problem: 

Tourism has largely developed unhindered by environmental and community concerns. Its sole basis is economic growth, with the majority of profits funneled to already rich industrialized nations. At its worst, tourism devastates rich landscapes, displaces long-established and thriving communities, causes pollution, creates a culture of drug and sex-trafficking, abuses access to clean water, and eradicates culturally unique lifestyles and livelihoods.

Context: 

Individuals or organizations seeking to take part in travel and tourism that benefits local communities should investigate the many resources for Engaged or Responsible Tourism. The hallmark of Engaged Tourism is that it is community-determined, sustainable and draws on the existing people and environmentally centered resources of the community.

Discussion: 

The challenges to participating in responsible tourism are many. A westerner's perception of travel and vacationing are already formed to expect a certain kind of product. Swimming pools, air-conditioning, lavish meals, subservient staff, "staged" traditional activities and the like leave little room for discovering the many wonders of foreign cultures or experiencing the complexities of a different lifestyle. Foreign governments share in the global race to classify tourism as a national export, paving the way for multinational corporations to build a tourist infrastructure at the expense of whatever may be in its way.

Tourism Concern, an NGO based in the United Kingdom is a primary source of information about the social, environmental, and economic impacts of tourism at the same time that it advocates and provides information about alternatives. According to Tourism Concern's Web site, some of the main negative effects of tourism include displacement of people (particularly native peoples living on their traditional lands), environmental damage from uncontrolled development, and water abuse. In examining water abuse it's easy to find that "the presence of tourists naturally means a much higher demand for water. Local communities normally do not benefit, and in most cases, are not allowed access to infrastructure built to ensure safe drinking water. The development of golf courses and hotel swimming pools are responsible for depleting and contaminating water sources for surrounding communities; this is especially true in Southeast Asia and the Middle East. An average 18-hole golf course soaks up at least 525,000 gallons of water a day - enough to supply the irrigation needs of 100 Malaysian farmers."

Equations, an East Indian NGO promoting responsible tourism, documents several tourism projects that are moving ahead without local support. The mega Bekal Tourism Project plans to convert Bekal, a northern rural coastal fishing district, into Asia's largest beach tourism resort of 6500 units by 2011. As a consequence, four entire fishing communities would be destroyed, communities that are among the most sustainable in all of India. In addition, unique cultural practices are at risk: "The indigenous fishing community of Kasaragod is the last remaining community along the Keralam coast with traditional fishing techniques. They abhor over-fishing and adhere to sustainable harvesting practices. The community still practices the traditional 'sea courts' where the community heads assemble at the place of worship every day to hear and decide on issues within the community."

The Bekal project illustrates more. The government of Keralam has already begun acquiring land as cheaply as possible under "public purpose" and intends to sell the land to private and multi-national tourist organizations for this same price. To date, there is no Environmental Impact Assessment despite the fact that as planned it would violate national Coastal Regulation Zone rules. Local community members are being denied due process through hearings that are a sham.

Fortunately, there are organizations that are becoming involved in the process of re-vitalizing community efforts to direct tourism. An extensive list of responsible travel organizations can be found on Tourism Concern's Web site, (http://www.tourismconcern.org.uk/). Reference books also published by Tourism Concern include "Good Alternative Travel Guide: Exciting Holidays for Responsible Travelers" by Mark Mann, and the new, "Ethical Travel Guide" by Polly Pattullo, lists ethical and sustainable tourism in over 60 countries.

Global Exchanges is a model organization in creating opportunities for Engaged Tourism. Their Reality Tours operate give people "the chance to learn about unfamiliar cultures, meet with people from various walks of life, and establish meaningful relationships with people from other countries."

Solution: 

Engaged tourism represents a shift in both attitudes and activity. Tourists traveling to developing nations shift their attitudes from participating in inexpensive fun abroad to participating in meaningful experiences in international communities. Interestingly, it is exactly the presence of western engaged tourists that assists in re-establishing the values, culture, status of local people and communities adversely affected by commercial tourism.

Verbiage for pattern card: 

At its worst, tourism devastates ecosystems, displaces communities, causes pollution, promotes drug and sex-trafficking, restricts access to clean water, and degrades culture. A westerner's perception of travel often is oblivious to foreign cultures or different lifestyles. Engaged Tourism shifts from fun abroad to meaningful experiences. In fact, engaged tourists can help re-establish values, culture, and status of people adversely affected by commercial tourism.

Pattern status: 
Released
Information about introductory graphic: 
http://upload.wikimedia.org/wikipedia/commons/b/b3/Puerto_Princesa_Underground_River.jpg

Self-Designed Development

Pattern ID: 
761
Pattern number within this pattern set: 
106
Justin Smith
The Public Sphere Project & St. Mary's University
Version: 
2
Problem: 

All too often development initiatives are designed and implemented by outside professionals, politicians and wealthy elites. Neither community empowerment nor fundamental sustainability plays a central role in many of these interventionist projects. And just as bad, they fail to honor the basic desires and knowledge possessed by these people. Thus displacement, increased unemployment and the overall degeneration of livelihoods becomes the normative result of mis-planned, mis-interpreted and thus, mis-implemented development. Similarly, even among the well-meaning development NGOs a culture of dependence tends to emerge with communities being perpetually tied to the expertise and monetary assets that these organizations bring with them.

Context: 

Before governments, international development agencies and corporate stake holders attempt to define the nature of development for a particular community or region (or for the world for that matter), peoples must proactively assert their own paradigm as a challenge to the problematic realties that have come from vertically planned development schemes, and to break out of dependency.

Discussion: 

Stepping away from the interventionist model of development, self-designed or autonomous development emphasizes at its core development designed and implemented by the people it is intended to affect. While on one hand this pattern presents an orientation towards the practice and approach of development at one level, at another it is meant to be translated into the direct actions of peoples pursuing the right to define the trajectories of their lives, the lives of their families and their overall communities. It tries to avoid the assumption that all peoples want to be developed, rather it does assume that peoples wish to enjoy a certain type of life defined on their own terms and the hope is that they have the opportunity to realize that desire in their life-time.

The words self-designed or autonomous are meant to address the fundamental notions of power, who has it, who uses, and how it’s used and to what end. As a pattern that values autonomy, but also a notion of development towards greater well-being traditional as well as modern knowledge must be acknowledged, understanding that they do not always have to be perpetually competing forces, but when approached carefully they can be utilized to promote viable path towards community transformation that honors the social, cultural and political realities a community exists within. Thus, the overall basis of the self-designed development places both the responsibility and power of change into the hands of those who have been historically disempowered through the processes of traditional ‘developmentalism’.

At the level of orientating this process, its necessary to re-frame development and stress a redefinition of the roles between peoples in communities seeking transformation and the various outside agents who are working for authentic social and economic change. Here we would emphasize facilitation over the management and design on the part of the part of the so-called professional, and community independence and autonomy over dependence.

Take for example, the Participatory Rural Appraisal (PRA) (See: Action Research) so often thought of as the mainstay of the development practitioner seeking to design projects, becomes instead an awareness tool for community members themselves to guide their own decision making process on what steps are to be taken to better their livelihoods, and offer clear paths to achieving that. In fact this tool can be used by a community without the need for complex levels of understanding into social research and can be used in a relatively low-tech way within a variety of settings. Therefore, the role of the outside agent can be to act as observer and identify ways in which they can help a community realize their mutually defined goals.

At the level of implementation the pattern can guide specific actions to be taken up by communities to include any number of projects defined by a community. For example, projects can be anything from a system of check dams used to provide electricity to power a rural village; another project could be the construction of a primary school or health center for women. They can include the creation of farming cooperatives to ensure the community not only achieves the ability to provide sustenance, but can then also generate income by selling their products outside their geographical community.

Undoubtedly the use of this pattern at this level will be context specific and must be shaped by the various needs and desires, and including the capacities and capabilities of peoples seeking to pursue this pattern of development. This recognizes that not all communities possess the same needs or desires, nor do the posses the same levels of capacity or capabilities. Therefore in one community where the level of civic capacity is high, as well as a great deal of cohesion and participation among community members, then a more autonomous approach to development is going to be more easily realized.

Yet, to a community that lack a certain level of capacity and cohesion it may be necessary for the community to seek the assistance of an outside agent to facilitate in the process. This could include consciousness raising, financial support, transfer of knowledge and so forth, but fundamentally any such assistance must be a result of the wishes of the community and brought forth based upon the terms and desires of those these plans are meant to assist.

There may however, be situations in which such a pattern may not be at all viable, or only very minimally. This is particularly true in situations of displacement, through war, famine or other outside forces that breaks a necessary level of cohesion due to fissure in the very nature of their communal ties, and thereby fragmenting the people’s capacity to coordinate and act collectively. In these situations, the pattern may still be utilized but it will be much more of a goal to be actualized by development agents who are seeking to ameliorate the problems associated with fragmented communities. The pattern thus becomes a guiding force for the interventionist, and care must be taken not to cross the boundary of creating development dependence among peoples.

In these situations it can also be potentially problematic as it can be difficult for agencies to relinquish control over development initiatives as community reconstitute themselves and gain a level of independence and cohesion that would allow for them to participate in a process of autonomous development. And since its difficult to say when the work of an NGO is done in area there remains this tendency maintain a role of interventionism long after a community has acquired the capacity to define their own goals. It therefore begins to become the kind of development the outsiders envision and not that of the community.

Thus, this pattern not only becomes an orientation to community driven development but an orientation and guide by which NGOs themselves can pursue a process to empower communities by emphasizing any number of projects designed to empower peoples to regain control over their lives in the wake of a rapidly modernizing world.

Solution: 

First, those among the professional development community should not always assume that a community wishes to be or needs to be developed. Rather support to communities should be pursed based on invitation. For the communities themselves this is an opportunity to empower themselves and to project the ways in which they wish to interact and be defined in the process of modernization that is going on everywhere. It is an opportunity to exert their own sense of identity and influence their livelihoods as best and most effectively as possible in the face of so many outside forces that are consciously and unconsciously seeking to define their collective futures.

When pursuing a development project peoples must come together, discuss, plan and decide what they want. If the community chooses to maintain a traditional way of life it becomes up to them on how they will protect that. And in the event that a community does seek outside assistance it is up to them to define the nature and terms of that relationship to those working with them from the outside. And for those with a low-capacity for truly implementing such an approach any initiative must incorporate the necessity of capacity building for communities to achieve a level in which they can envision their own development. Ultimately, the realization of a community’s independence rather than dependence in this world should be at the fore in such circumstances.

Verbiage for pattern card: 

Development initiatives are often designed and implemented by outside professionals, politicians and wealthy elites. Neither community empowerment nor fundamental sustainability plays a central role in many of these interventionist projects. Communities must take the opportunity to proactively assert their own paradigm and to exert their own sense of identity and influence in the face of outside forces attempting to define their collective futures.

Pattern status: 
Released
Information about introductory graphic: 
Wikimedia Commons

Self-Help Groups

Pattern ID: 
762
Pattern number within this pattern set: 
105
Justin Smith
The Public Sphere Project & St. Mary's University
Version: 
2
Problem: 

Individual capacity among poor peoples in the developing world, particularly women to establish credit and develop self-sufficient businesses is problematic. Lack of assets, and stable employment lends a view that these peoples are not credit worthy, thus they are barred from a variety of economic opportunities.

Context: 

Organizing groups to support collective and individual credit acquisition, as well as formal and informal skills training can assist peoples in accessing the capital necessary to initiate small businesses and ultimately help build livelihoods for families and communities.

Discussion: 

A very basic description of the Self-Help Group (SHG) has been summarized by the Rural Finance Learning Center. According to their definition: " Self-help groups are usually informal clubs or associations of people who choose to come together to find ways to improve their life situations. One of the most useful roles for a self-help group is to provide its members with opportunities to save and borrow and it can act as a conduit for formal banking services to reach their members. Such groups can provide a guarantee system for members who borrow or they may develop into small village banks in their own right. In rural areas self-help groups may be the only way for people to access financial services " (2006).

The structure of the SHG is meant to provide mutual support to the participants by assisting one another in saving money, opening up cooperative banking accounts that help women and other peoples to build credit with a lending institution. The SHG also functions to support members through maintaining consistent contact among group members to aid the individual’s savings goals, to help support the creation of these micro-enterprises. Often the SHG helps in the conception of these businesses and even the implementation of these enterprises upon receipt of the micro-loan.

The SHG also supports accountability for ensuring that the loans are paid back and the SHG can continue to include other members and support greater access to credit and capital to those within their community. SHGs also provide a space which facilitates the discussion of many issues pertaining to the community’s socio-economic, educational and health status. Thus, the formation of this group provides a forum to initiate many participatory activities (including training and awareness camps).

This process has also shown to increase confidence among participants, and help support greater levels of decision-making status in their society, particularly within South Asia. This hopefully will encourage members to participate and contribute in general social and political matters in their respective villages.

As peoples are supported in building their credit they in turn are able to apply for micro-loans geared towards a number of self-sufficiency based business ventures. Many of the business commonly financed consist of seamstress shops, beautician parlors, and in the rural areas these business can be as diverse as natural healing clinics, chicken farms and aqua-culture projects, to silk weaving or any number of handcraft based ventures.

While a great number of SHGs have been initiated by communities themselves, many of the SHGs are implemented through the help of an NGO that can provide the initial information and support to establish these groups. Such information and support often consists of training people on how to manage bank accounts to include deposits, withdrawals and balancing of the cooperative and individual accounts. Similarly informal education regarding a number of possible trades can take place in order to build up the capabilities of the participants to function as business owners.

But the SHG has some instances shown problems that must be addressed when considering their use as a pattern of community empowerment. For instance, many of these people are in absolute poverty and the little that they do save can put a family in an already precarious financial situation in a worse of place.

Other issues revolve around the nature of work and the family in developing countries where the women are often the primary householder while the male is involved in work outside the house. The creation of these businesses often adds greater levels of work upon women as they are committed to the SHG and the creation of their business to support their income and yet their household duties are still expected to be met by their husbands. In these situations the pressures can be immense to juggle the business, household chores and the rearing of children.

However, in response to some of these problems many NGOs have sought to play a critical role in lessening that burden by offering school to children and thereby giving women members the ability to pursue their career goals by providing a place for their children to go while simultaneously providing education to those children that would otherwise be working at home. Despite some of the draw backs the role of the SHG is still a vital and growing component of bottom-up development, and hopefully eventuating self-designed development in the future

Solution: 

Despite the problems some of the participants have faced due to the changing nature of their socio-economic status; the SHGs offer one approach to create associations of support for some of the most economically marginalized groups within society. Through the desire of women and other members of the community these SHGs can provide an organized structure for providing employability and ownership for peoples otherwise left out.

Overall, communities themselves can act to develop similar groups (or with the aid of NGOs working in the area), as these programs can be realized with relatively little resources from the outside.

It should also be noted that the SHG is not a panacea to social and economic development, and should only be one part of a larger solution to addressing poverty in communities. Other patterns must be called in to address some of the social consequences that can arise from the creation of an SHG.

Careful attention must be paid particularly to women as they are often the primary benefactors of the SHG and yet the amount of work involved is no less stressful and difficult for them. Other steps might also be taken to addresses these issues to pursue and integrated approach to supporting development.

For an in-depth guide to SHGs see: A handbook for trainers on participatory local development: The Panchayati Raj model in India.

Verbiage for pattern card: 

Individual capacity among poor peoples in the developing world (particularly women) to establish credit and develop self-sufficient businesses is often unrealized. Organizing groups to secure collective and individual credit, and skills training, can help in accessing the capital needed to build businesses and livelihoods. Self-Help Groups offer one approach to create associations for economically marginalized groups.

Pattern status: 
Released
Information about introductory graphic: 
Image: Justin Smith

Sense of Struggle

Pattern ID: 
436
Pattern number within this pattern set: 
104
Douglas Schuler
Public Sphere Project (CPSR)
Version: 
2
Problem: 

There are myriad forces in the world. Some of them are working to change it, to create an alternative future while some of them are working to preserve the status quo and to perpetuate injustice and privilege. Many of the forces that are the strongest are the ones that must be challenged: A casual response is inadequate: a sense of struggle is necessary to meet those challenges.

Context: 

This pattern is applicable to any person or group that is working towards the solution of a seemingly intractable social or environmental problem.

Discussion: 

Social change is not easy. Effecting change is long term and not trivial. The change that is needed may not occur until long after the deaths of the people who first seek it. A sense of struggle can bind together a group dedicated towards positive social change.

A sense of struggle emerges from the realization that the problem is very deep and the appreciation that there will be setbacks over the long-term. A sense of struggle lies midway between unwarranted optimism and helpless despair and cynicism.

A sense of struggle which is often necessary in social activism can change over time into something less desirable. Sometimes, a too grim sense of struggle can result in not acknowledging a genuine opportunity when it comes along. A sense of struggle unrelieved by humor, cameraderie, etc. can even give way to dogmaticism, paranoia or messianic thinking. Being flexible and open to new approaches and to new people who share your concerns is the best way to avoid these problems.

"If there is no struggle, there is no progress. Those who profess to favor freedom and yet deprecate agitation, are men who want crops without ploughing up the ground; they want rain without thunder and lightning; they want the ocean without the awful roar of its mighty waters. Power concedes nothing without a demand!"
    —Frederick Douglass

Solution: 

We need to cultivate a sense of struggle and, at the same time, make it easier for those who do struggle.

Verbiage for pattern card: 

Many of the strongest forces in the world must be challenged. A Sense of Struggle can unite a group striving for positive social change. A Sense of Struggle lies between optimism and despair. We need to cultivate a Sense of Struggle and, at the same time, make it easier for those who are involved in the struggle. According to Frederick Douglass, "If there is no struggle, there is no progress."

Pattern status: 
Released
Information about introductory graphic: 
Gandhi, Salt March; Wikimedia Commons
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